Playing to Win_ How Strategy Really Works

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Business & Economics - Responsibility and Business Ethics
Playing to Win_ How Strategy Really...

Playing to Win_ How Strategy Really Works

Name: Playing to Win_ How Strategy Really Works
ISBN: 9781422187395

Lafley, Alan G., Martin, Roger L

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Explains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and questions that can guide day-to-day and long-term decisions.
Abstract: Former P&G CEO AG Lafley and Rotman School Dean Roger Martin provide a powerful framework that demystifies and simplifies strategy, enabling individuals at every level of an organisation to make sound strategic choices.

వర్గాలు:

Business & Economics - Responsibility and Business Ethics

సంవత్సరం:

2013

ప్రచురణకర్త:

Harvard Business Review Press

భాష:

english

పేజీల సంఖ్య:

260

ISBN 10:

142218739X